Chapter Nineteen: A Vision for Genuine Rich Media Blogging
Blogging is not just about text and the written word. There are different mediums out there for everyone to try. For instance, podcasting: basically blogger radio. They can cover they news just like any other radio station but they can be a little more specific in their topic choices. Just like any other blog, you can subscribe to receive any updated episodes. You’ll get all the sass, all the bias, all the technology, with none of the reading… or the linking. Personally, I’m not the largest fan of podcasting but I can respect the art nonetheless.
Then there is what the book calls “videocasting” which, I have also heard, can be called “vlogging.” Actually there are a lot of things me and this book do not agree on. Maybe because it was written in 2007. Who knows? Maybe I’m just wrong. Anyway, the book describes videocasting as a lot like podcasting: there are people and they are talking in a blog-like manner. On the other hand, the author (this chapter is by Adrian Miles) claims there is no way for videos and podcasts to hyperlink, no way for them to cite their sources, so to speak. At least, there is no easy way to do it. Thus we are left with the comparison that videocasting and podcasting are like those book-on-tapes you’d listen to on road trips with your parents or old ski coaches. You know, with podcasting I could actually agree with that comparison. You’re listening to an mp3 file and that is pretty much all there is to it.
HOWEVER, with videocasting/vlogging there have been quite the innovations. If you have uploaded any YouTube videos at all lately you might have noticed the options to… (drum roll, please)… ADD LINKS. That’s right, everyone, TECHNOLOGY IS POWER. And it’s relatively easy, too.
Like always, there’s a catch. You can’t put external links on your video itself unless you’re a YouTube partner. There are loopholes for this, though. In the “About” section of your video (usually found beneath the video itself) you can link wherever you want. For instance, SourceFed has a link to their other videos embedded in their video at the very end however, they have to link to their external sources below in the “About” section.
BOOM. If that isn’t technological innovation at its finest, I don’t know what is.
I know… there are probably better examples out there. Just accept me. Please. Or not. You know. Whatever floats your goat.